Yes, your nonprofit or foundation should have a website. It is one of the best ways to tell your own story accurately and in a context of your own design. You don't need a lot of money or technical skills to start a professional looking website.

Candid also offers other powerful free tools--Guidestar profiles for nonprofits and Updater accounts for foundations--to help tell your organization's story online. Learn more about them below.

For Nonprofits

To get started, here are some excellent articles to help you create your nonprofit's website:

Tips for Designing (or Redesigning) a Nonprofit Website | TechSoup

10 Steps to a More Effective Nonprofit Website (4-part series of articles) | NTEN

Nonprofit Web Design: 6 User-Experience Best Practices | GuideStar

A website isn't the only way that potential donors and supporters can learn about you online. Request access to your nonprofit's GuideStar profile and update it for free with information that describes what you do, where your money goes and how you evaluate your work.

Tens of millions of people around the world have access to your profile's data directly at Guidestar or through other websites, such as AmazonSmile. You can even add a "donate" button, just like on your website.

Your GuideStar data also appears on 16 community foundation sites and all U.S.-based donor-advised funds, such Fidelity Charitable. Donor-advised funds are the nonprofit sector's fastest-growing fundraising source.

This video explains more and helps you get started.

For Foundations

Only around 10 percent of foundations have websites. As a result, Candid offers the Foundation Websites service to help individual foundations establish an online presence and put more foundation information in front of a wider audience.

The free program includes a basic design service and unlimited updates, provides space on Candid's servers to eligible grantmakers interested in seeing their program descriptions, application guidelines, grants lists, RFPs, newsletters, and other informational materials made available online.

Foundations can also take control of telling their own story by sharing information about the grants they've awarded through a free Updater account. You'll get a compelling data visualization map of the work you're doing that you can share with your board, staff, media and supporters. See a map sample here.

Any foundation (including operating foundations), grantmaking public charity, or corporation that provides funding or engages in direct program work can register for an Updater account.

Visit Candid's Use Our Data page for more tools and resources.

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